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Wall Street Journal

Adobe May Be Tech’s Biggest AI Bet Yet

Stock’s run has outpaced Microsoft, Google and other major software names

The maker of Photoshop and other popular media creation tools held its annual user’s conference called Adobe Max this week, where it announced a host of new AI tools and services. The conference included a three-hour meeting for financial analysts that included deep dives into those services, but no financial reports or projections—save for Adobe’s assurance that its fiscal fourth quarter that ends in six weeks will be “another really strong quarter.”