About
NetChoice is a trade association fighting for free speech and free enterprise online. This page is a new education project of NetChoice’s.
The goal of our Tech Competition webpage is to show how the abundance of competition in the tech industry benefits consumers through new exciting services, and market signals pushing businesses to constantly innovate and improve their offerings to their customers. We’ll keep this page updated frequently with news and facts that highlight the prevalence and impact of vigorous competition in U.S. tech markets.
If you have any further questions, please visit NetChoice.org/contact-us.
Posts
Tech Competition is Helping Americans. Here's How.
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Monday • February 9, 2026
Amazon enables communication between ads platform and AI agents
The Amazon Ads MCP Server serves as a Translation Layer between AI Agents and the Amazon Ads API to Turn Simple Prompts into Structured Campaigns
The Amazon Ads MCP Server is designed to enable multiple AI platforms to seamlessly integrate in a common marketplace. Specifically, the Amazon Ads MCP Server recognizes the limitations of current APIs, which were designed to handle discrete tasks individually rather than the complete workflows AI agents are responsible for managing. As a result, these agents are piecing together individual steps, rather than running a coordinated campaign, reducing efficiency and effectiveness.
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Monday • February 9, 2026
ChatGPT rolls out ads
OpenAI on Monday Announced It’s Beginning to Test Ads in the U.S. for Users on Its Free and Go Subscription Tiers
OpenAI sought to address concerns about how ads might affect the user experience, stating in a blog post: “Ads do not influence the answers ChatGPT gives you, and we keep your conversations with ChatGPT private from advertisers. Our goal is for ads to support broader access to more powerful ChatGPT features while maintaining the trust people place in ChatGPT for important and personal tasks.” The move, which the company announced last month, drew ridicule in a series of Super Bowl ads that ran on Sunday from a top rival, Anthropic.
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Thursday • February 5, 2026
Anthropic launches Claude Opus 4.6 as AI moves toward a ‘vibe working’ era
Anthropic Launched Its Latest AI Model, Which is Better at Coding, Sustaining Tasks for Longer and Creating Higher-Quality Professional Work
Anthropic said Claude Opus 4.6 builds on its predecessor’s coding skills and is better at planning, code review and debugging and operating reliably within large codebases. The model is also better at pulling relevant information from large sets of documents, doing research and running financial analyses, the company said.
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Wednesday • February 4, 2026
Voice AI startup ElevenLabs more than triples valuation in $500M round
ElevenLabs said Today that the Cash Infusion Values It at $11 Billion, More Than Triple the $3.3 Billion the Company was Worth Last January
The valuation jump is a reflection of the AI provider’s sales growth. ElevenLabs, which was founded in 2022, is generating more than $330 million in annualized revenue from a customer base that includes Meta Platforms Inc., Nvidia Corp. and other major tech firms.
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Tuesday • February 3, 2026
Microsoft says it’s building an app store for AI content licensing
The Publisher Content Marketplace Could Make It Easier for AI Companies to Pay for ‘Premium’ Content
Microsoft says it is working on the Publisher Content Marketplace (PCM), an AI licensing hub that shows usage terms set by publishers. That way, AI companies can easily shop the terms and set up deals to use online content for “grounding” their AI models, while the content owners get usage-based reporting to help set prices.
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Monday • February 2, 2026
OpenAI launches a Codex desktop app for macOS to run multiple AI coding agents in parallel
The Codex App for macOS Functions as What OpenAI Executives Describe as a “Command Center for Agents”
The release arrives at a pivotal moment for the enterprise AI market. According to a survey of 100 Global 2000 companies published last week by venture capital firm Andreessen Horowitz, 78% of enterprise CIOs now use OpenAI models in production, though competitors Anthropic and Google are gaining ground rapidly. The timing of OpenAI’s Codex app launch — with its focus on professional software engineering workflows — appears designed to defend the company’s position in what has become the most contested segment of the AI market: coding tools.
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