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Thursday • December 11, 2025

Industry News Source

Disney Strikes $1B Deal With OpenAI, Licenses Iconic Characters

The Deal is Part of a Three-Year Licensing Agreement with OpenAI’s Sora Platform

Jumping into artificial intelligence (AI) in a big way, Walt Disney is investing $1 billion in OpenAI in a deal that would allow fans and consumers to create short-form video of some 200 Disney characters from its Marvel, Pixar and “Star Wars” content.

Artificial Intelligence

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