Snapchat Makes Open-Prompt AI Lens Free For All U.S. Users
Two Months After Snapchat Released Its “Imagine Lens” for Paying Subscribers, It is Bringing the Open-prompt AI Experience to Its 100 Million U.S. Users
Snap’s Imagine Lens marks the company’s first generative-AI lens dictated by free-form text prompts, pushing past its 2023 Dreams Lens, which uses AI to generate fantastical image-based alternatives to a user’s selfies. The Imagine Lens provides users with more freedom for image generation due to users’ ability to type in exactly how they want to alter their likeness before sharing an image with friends or to their story.
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