• Monday • January 20, 2025

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    Industry News Source

    X Rolls Out Vertical Video Tab

    X Users Will Now Have a Specific Section for Video Viewing

    X is launching a dedicated vertical video feed, in line with other social media platforms.Elon Musk’s social-media company is looking to introduce new features that are similar to TikTok — which experienced temporary unavailability for all 170 million U.S. users on Sunday, January 19 due to a new law banning the app in the region.

    “An immersive new home for videos is rolling out to users in the US today,” X posted on its platform this past Sunday, referencing a new video tab in the app’s bottom bar meant to help users in the region seamlessly access video content in the app.

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  • Monday • January 20, 2025

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    Mashable

    Instagram unveils Edits, a video editing app to rival CapCut

    CapCut Was Removed From U.S. App Stores This Weekend Due to a Ban

    Instagram has announced Edits, a free video editing app that sounds a lot like CapCut. In a video posted to Threads on Sunday, Instagram head Adam Mosseri described Edits as a “full suite of creative tools,” and briefly ran through its planned features.

    “There will be a dedicated tab for inspiration, another to keep track of any early ideas you might have, a much higher quality camera which I used to record this video, all the editing tools you’d expect, the ability to share drafts with friends and other creators, and, if you decide to share your videos on Instagram, powerful insights on how those videos do,” Mosseri wrote.

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  • Friday • January 3, 2025

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    Industry News Source

    Spotify’s Video-First Creator Payout Program Launches In U.S., U.K., Australia, Canada

    The Company’s Partner Program is Promising a Cut of Ad Sales

    Spotify has announced the launch of its “Partner Program,” a video-first initiative designed to pay creators in the U.S., the U.K., Australia, and Canada a portion of the company’s advertising revenue depending on how much engagement their videos receive from paid subscribers.

    The program aligns the audio-streaming platform more closely with YouTube, especially as Spotify doubles down on video podcasting – a popular medium over the past year – and competes for more than audio budgets in the digital advertising pool.

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  • Wednesday • December 11, 2024

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    Industry News Source

    Facebook’s Global Ad Revenue Poised To Top $100B In 2024: Report

    The Platform is Poised to Surpass $100 Billion in 2024, With a Global Advertising Audience of 2.2 billion

    Facebook, Meta’s original social media platform, has managed to survive over two decades of fluctuating consumer interests, major lawsuits and market fluctuations, remaining as the most populous and best-monetized social network in the world. Facebook’s revival, according to WARC, has been fueled by APAC advertisers targeting Western Gen Z consumers, paired with the success of AI innovation and a decision to move away from targeting in favor of outcomes.

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  • Monday • December 9, 2024

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    The Verge

    Reddit’s new AI search tool helps you find Reddit answers without Google

    Reddit Answers Uses AI to Answer Your Questions with Summarized Information from Across the Platform

    Reddit is launching a new AI-powered search tool called Reddit Answers to help you more easily find information on the platform. The tool, similar to other AI search products, responds to queries by generating well-formatted responses and showing links to its sources.

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  • Friday • December 6, 2024

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    The Verge

    X’s Grok AI chatbot is now available to all users

    You No Longer Need a Premium Subscription to Access The ‘Humorous’ Chatbot

    Elon Musk’s AI chatbot Grok is now available to free users on X. Several users noticed the change on Friday, which gives non-Premium subscribers the ability to send up to 10 messages to Grok every two hours.

    xAI launched Grok last year as a “humorous AI assistant,” but it was only available to Premium subscribers. In August, xAI added a text-to-image generation feature to Grok, which turned out to be capable of producing some questionable images.

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