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NetChoice is a trade association fighting for free speech and free enterprise online. This page is a new education project of NetChoice’s.
The goal of our Tech Competition webpage is to show how the abundance of competition in the tech industry benefits consumers through new exciting services, and market signals pushing businesses to constantly innovate and improve their offerings to their customers. We’ll keep this page updated frequently with news and facts that highlight the prevalence and impact of vigorous competition in U.S. tech markets.
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Starting in early 2026, Perplexity will appear in the popular Chat interface for Snapchat’s nearly one billion monthly active users. The AI company will pay Snap $400 million over a year in a deal that includes cash and equity. That’s about 7% of the social-media company’s 2024 sales.
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