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Walmart unveils new GenAI search tech for shoppers at CES

Walmart Unveiled New Tools to Help Shoppers Quickly Search Products and Automate Re-Ordering

The world’s largest retailer launched a new GenAI search tool developed by combining Microsoft’s AI models with Walmart’s shopper data to enable shoppers to search for products using specific use cases instead of by brand names or items.

Shoppers will be able to search using terms such as “a football watch party” or “help me plan a unicorn-themed party for my daughter,” and receive a curated list of products, instead of individually searching for chips, wings and balloons, it said. The feature, currently available to iOS users, will be rolled out to its website and Android app users later this year, it said.