Amazon Ads launches a new AI Video generator

New Generative AI Empowers Advertisers to Elevate Creativity, Crafting Ads that Captivate Audiences

Today at Accelerate, Amazon Ads announced a new feature that uses generative AI technology to make it easier for advertisers to create more interesting and relevant video ads for customers. The new feature, Video generator, creates visually rich video content in a matter of minutes and at no additional cost. Using a single product image, Video generator curates custom AI-generated videos tailored to a product’s distinct selling proposition and features, leveraging Amazon’s unique insights to vividly bring a product story to life.

Advertising, Artificial Intelligence, Retail

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