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Daydream rakes in $50M seed funding to build an AI-powered search engine suited for e-commerce

Daydream Focuses on Providing Personalized Shopping Results by Using Generative AI

The company plans to offer up the platform in beta to consumers in the U.S. this fall, and will concentrate on the fashion vertical for the time being. It has already onboarded more than 2,000 brands, including Net-A-Porter, Altuzarra, Jimmy Choo, Doen, Alo Yoga and La DoubleJ.

Daydream essentially lets one search for products using natural language and image recognition — think queries like “I’m going to a wedding in Costa Rica in the summer, and I need some suggestions of what to wear.” You can even upload an image of a piece of clothing and provide an additional filter with conversational language, such as “I want this in blue.”

Forerunner Ventures and Index Ventures co-led the round, which also saw participation from Google Ventures and True Ventures. The startup did not disclose its valuation.

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