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NetChoice is a trade association fighting for free speech and free enterprise online. This page is a new education project of NetChoice’s.

The goal of our Tech Competition webpage is to show how the abundance of competition in the tech industry benefits consumers through new exciting services, and market signals pushing businesses to constantly innovate and improve their offerings to their customers. We’ll keep this page updated frequently with news and facts that highlight the prevalence and impact of vigorous competition in U.S. tech markets.

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Tuesday • September 12, 2023

New York Times

TikTok Shop Full Speed Ahead, Gaining Ground

The Leading Social Media Site Readies to Gain Ground in the Retail Market

The company is beginning to introduce TikTok Shop to all of the app’s users in the U.S., hoping to add a major new revenue stream. The new Shop tab on the main feed will roll out to all phones in the next couple of weeks & TikTok says it has 200K sellers so far and 100K creators making shoppable videos. Other retailers, online and offline, would be smart to keep an eye on this competitive threat.

Advertising, Retail, Social Media

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